New customers:

When a consumer is ready to buy and knows of multiple sources for the product, price is often the deciding factor.  Consumers are attracted to a good deal.  Offering an On Line Promotion to customers provides an added reason to shop at a particular website over all other options.

Repeat Business:

Satisfied customers will be more likely to shop again when they are reminded to do so, and given a compelling reason to return.

Increased order size:

Time-limited offers create a sense of urgency and give customers a reason to buy more than they originally intended.  Discount codes can be offered for a percentage off the purchase price of a second item, for example, or for free shipping on orders totaling a specific amount.

Tracking:

Gathering data on customer trends is imperative for every "etailer".  Issuing separate Online Promotions for different  products, website promotions and affiliate partners, for instance, provides important information on where customers come from and which marketing campaigns are most effective.  This data can then be used to make decisions about future marketing programs.

Inventory Flow:

Physical stores manage inventory flow by marking down items they want to move.  Online storefronts can use On Line Promotions for the same purpose.  The discount can be offered across the board, or used to bring in new customers with an interest in that particular product category, or sent to previous customers who bought similar products. 

There are several ways On Line Promotions can be applied.  Etailers generally offer a set amount off the normal price of a product, a percentage off the price of a single item, a discount on the order total, or free shipping on orders that exceed a minimum amount.

Discount offers are an integral part of our Platinim Membership on our Business Network.  They are posted on the landing page of the Business Network Directory.

Many etailers determine the effectiveness of their marketing strategies by tracking the use of On Line Promotions. The information can help businesses achieve the highest possible ROI and sales at the best available rates.

See an example http://www.clickonads.co.za/promotion/promotion.php?id=18

With more than 200 000 visits on www.clickonit.co.za per month and the distribution of our Business Promoter, it is another good reason to become part of this exiting Business Network.